Google has launched a very interesting and useful tool this week called the Disavow tool. The tool is designed to help web masters Disavow links to their websites that they believe may be causing harm. This tool is a simple suggestion tool for Google and even if you utilize the tool, Google still has the final say on whether or not to take that link into consideration when analyzing your inbound links.
According to Google, if you haven’t received a notice of spam action caused by unnatural links, you don’t necessarily need to use this tool.
Google’s Matt Cutts announced that the Google Disavow Links tool is now available while stressing that webmasters need to be careful when using it. Said Cutts, “Most sites shouldn’t use this tool. Use Caution. Don’t just start disavowing links. Please start slow.” The tool has been in beta for the last few weeks.
To use the tool, you’ll need to visit the Disavow Tool link and select your website. If your website isn’t verified, you’ll need to verify it before continuing. Once verified, you’ll then be prompted to upload a plain text file containing the links you want to disavow, with one link per line. Once the file is submitted, the links will be disavowed, for better or for worse.